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he INMA South Asia News Media Conference, organized by the INMA will take place from 30th August to 31st August 2016 at the Hotel Pullman New Delhi Aerocity in New Delhi, India. The conference will cover areas like capture strategic best practices and the practicalities of newspaper advertising sales for newspaper executives from the leading companies in India, Pakistan, Bangladesh, Sri Lanka, and others interested in this region
Typically, print is the core of the news media in South Asia. The obvious question on the mind of any publisher is what should be done to strengthen the core, extend the core, and go beyond the core. How can we leverage the adjacencies to maximise the revenue around print?
The other dynamic is digital: Is digital emerging as core, too? Is there a dual core in our industry today? How should publishers invest in new media? What are the correct movies to make? How do we rapidly build audiences? What are some of the revenue streams that are starting to scale up?
The 10th Annual INMA South Asia News Media Conference will focus on trends, strategies, panel discussions, success stories, and sterling leadership lessons to take the way forward to grow revenues, brand and audience of media companies.